We captured the drama and high-stakes emotions of the journey of buying an apartment in NYC through the lens of epic Renaissance style art. The campaign, created at Mother New York, is running on social in video and stills format and IRL throughout the city and Brooklyn with subway takeovers and large scale hand-painted murals.
CREATED AT Mother NY
Creative Director: Martin Baker & Dave Tompkins
Art Director: Hannah Campbell
Copywriter: Sophie Rosenoer
Studio: BUCK